nVitals

About This Project:

nVitals offers customized internal reporting functions that provide invaluable metrics on how your business is performing. These reports could come from data your company is already collecting, databases that they create and implement for you, or a combination of the two. Data is only as good as the information it provides, and information is only as good as the positive and profitable change it allows you to implement.

nVitals provides a unique and powerful solution, and came to us as a start up. They needed a name, tag line, a logo, and a web site to get started. We worked with senior management to develop a unique name that takes the “N” from nano (borrowing from nano-technology), and “Vitals” (critical monitoring). From here we created a fresh looking logo that incorporates a customized typeface, and swaps the “pulse” of a monitoring system with the “V” in the name. The colors were chosen because they are fresh and imply high-end technology, and “all systems go” (green). We are currently working with nVitals to develop their web site and an interactive product demo.